OpenEMM
Details
| Last Update: | 2008-02-13 05:01:16 |
| Version: | 5.3.2 / 5.4.0 RC |
| License/Program Type: | Common Public Attribution License Version 1.0 (CPAL) |
| Publisher: | AGNITAS AG |
| Price: | $0.00 |
Description:
OpenEMM is a feature-rich industrial-strength enterprise
software for e-mail marketing and the first Open Source application
for e-mail marketing.
The OpenEMM code base has been developed since 1999 and is used
(as part of the commercial ASP product E-Marketing Manager) by
companies like BenQ, CA, IBM, Siemens, Deutsche Telekom, Tiscali,
etc.
OpenEMM offers already more than 90% of the functionality of
the commercial product and some features the commercial product
does not offer right now (i.e. new user interface, MySQL support,
etc.).
The main difference is, that OpenEMM is an easy to set up
single server solution, while its big brother E-Marketing Manager
operates on several distributed servers as software on demand.
Here are some key features of
"OpenEMM":
· use e-mail marketing to manage their customer
relations (CRM)
· use e-mail marketing to distribute content from
various sources (CMS)
· use e-mail marketing to collect data about recipients
and to analyze them (BI)
What's New in 5.3.2 Stable Release:
· This is a pure bugfix version and it fixes all known
bugs and flaws of OpenEMM 5.3.1.
What's New in 5.4.0 RC1 Development Release:
· New features include a helpful install script for
Linux, an online update feature for one-click-updates (Linux only),
scripting capability for complex actions, full UTF-8 support,
subscription via email, and more.
· Since this is a release candidate, OpenEMM 5.3.2
should still be used if you plan to use OpenEMM in a production
environment.
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